PASAY CITY, Philippines — Launched in 2010 Social Media Day was established to recognize the ways that online networks have changed lives. Embracing the social media revolution, Sofitel Luxury Hotels will mark this year’s event on 30 June with a flurry of online activities across the region to interact with fans and celebrate how social media has changed the way Sofitel engage with travellers. Sofitel will be awarding over 70 lucky winners with memorable magnifique experiences, ranging from hotel stays, spa treatments and dining privileges across its world-renowned luxury hotels.
Over 70 hotel stay, spa and dining privileges to be won across Sofitel Hotels in Asia
Close to 10 Sofitel hotels across Southeast Asia and India will take part this year through unique social media based contests and events from 24 to 30 June in the lead up to the annual global event. From photo contests on Facebook, Twitter and Instagram that inspire imagination and provide unique insights into the world of Sofitel, to themed parties that celebrate the best in the social media arena, the hotels will mark the week with contests and prizes abound.
Guests and fans will be prompted to use the hashtag #SofitelSMDay in a variety of campaigns for the chance to win a broad range of exciting rewards. Highlights from different hotel regions include:
Sofitel So Bangkok (@SofitelSoBKK)
Sofitel Bangkok Sukhumvit (@SofitelBKKSuk)
Sofitel Krabi Phokeethra Golf and Spa Resort – Engaging participants in a game of chance, the hotel will launch a campaign where one lucky fan will get to win a luxurious 3 Day 2 Night stay at Sofitel Krabi Phokeethra Golf & Spa Resort for two in just three easy steps! To participate, fans have to ‘like’ the hotel’s Facebook Page, select a number between one and a thousand in a reply to the activity post and share the activity on their own personal wall. The number, related to the luxury hotel, will be revealed on 1 July 2013.
Sofitel Angkor Phokeethra Golf & Spa Resort (@SofitelAngkor)
Sofitel Phnom Penh Phokeethra – Designed to allow patrons to share their gastronomic adventures with friends, the hotel will host a Facebook competition inviting fans to submit photos of their culinary experiences at the hotel’s dining venues with a short personal caption. The hotel will share all entries across the different social media platforms and the fan who generates the most buzz at the end of the campaign will win a complimentary night stay at the magnificent Sofitel Phnom Penh Phokeethra.
Sofitel Plaza Hanoi (@SofitelHanoi)
Sofitel Saigon Plaza (@SofitelSaigonPl)
Sofitel Legend Metropole Hanoi (@MetropoleHanoi)
Sofitel Philippine Plaza Manila (@SofitelManila)
Sofitel Mumbai BKC (@SofitelMumbai)
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